The Rule of 3 in Business Storytelling
By Lyn Graft1 min readIncludes video
The rule of 3 in business storytelling is basically a principle that suggests a trio of elements is more effective than the combination of other numbers. But it’s not just in storytelling, the rule of three is everywhere.
We have been brought up with it, educated on it and presented information on it since we were kids.
Even the military has found that the rule of three is the best way to organize and train their troops after extensive research as well as trial and research.
In this video, I’ll share the 3 reasons why the rule of three is so effective for entrepreneurs, founders and startups when you are creating and telling your origin story.
I hope you like 3’s! @LynGraft
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Lyn Graft
Founder of Storytelling for Entrepreneurs and author of Start with Story. Lyn has filmed and interviewed more than 1,000 entrepreneurs since 2003, including the founders of LinkedIn, Starbucks, Dell and Whole Foods.
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