Why You Need to ‘Test’ Telling Your Entrepreneur’s Story
By Lyn Graft1 min readIncludes video
We have all heard that we need to practice telling our story.
But rarely are we told that we need to ‘test’ telling our story.
In this video I share the difference between practicing and testing sharing your story.
I also cover the reasons why it’s important to do so and give an example of a profession to emulate when it comes time for you to test your story.
If you like to know more about entrepreneurial storytelling, here are a few resources we’ve created for you:
Keep creating your story
Get the next founder story in your inbox
Lyn Graft’s free newsletter: one founder story, storytelling lessons you can use and a video to watch, every issue.
Lyn Graft
Founder of Storytelling for Entrepreneurs and author of Start with Story. Lyn has filmed and interviewed more than 1,000 entrepreneurs since 2003, including the founders of LinkedIn, Starbucks, Dell and Whole Foods.
About Lyn GraftKeep reading
Telling your story
The "So What" Factor: What It Is and Why You Need to Get Over It
“So what.” This is a factor every entrepreneur is going to encounter when sharing your story. Audiences are constantly going to be judging your idea or concept whenever you get…
By Lyn Graft · 1 min read
Telling your story
How to Enhance Your Startup Story Using Year End Metrics
The beginning of the year is a great time to collect valuable end of year metrics to help see exactly where your business is at.
By Lyn Graft · 1 min read
Telling your story
Imagination: One of the Most Powerful Forces in Storytelling
As an entrepreneur, imagination is one of the most powerful forces you have in storytelling. That’s because imagination is the seed of all great accomplishments.
By Lyn Graft · 1 min read